Digital Marketing

Google Ads (Pay per Click) for your Business

Google Ads (pay per click) for Small to Medium Business Last week’s post in the our Digital Marketing Series focused on Search Engine Optimization which falls under the umbrella of Search Engine Marketing.   SEO is the foundation of any Search…

Internet Security

Why you should update your Website to SSL 

Starting in July, Google Chrome will mark all HTTP sites as “Not Secure”. Chrome currently displays a neutral information icon, but starting with version 68, the browser will warn users with an extra notification in the address bar. Chrome currently…

Internet Security

Facebook Safety

Facebook safety and privacy is always a concern, and the company has some new tools in the works to help ensure both. Facebook safety and privacy concerns are being addressed through some new tools on the social media site.  …

Online Marketing & Social Media

Changes for Google+?

Christopher Poole, founder of 4chan, was recently hired to fill a prominent position with Google’s social media site, Google+.  Can big changes be far behind? It isn’t news that Google+, Google’s social media site, is a distant second to industry…

Online Marketing & Social Media

Negative Reviews

Negative reviews can affect any business’s online reputation and ultimately its bottom line.  Here are a few ways your business can avoid negative reviews. Negative reviews have always been a concern of business owners.  In the past, word of mouth…

Online Marketing & Social Media

Facebook Emoji Tracking

Facebook’s new emojis offer a wider range of quick reactions to posts but Facebook emoji tracking allows them to mold what appears in your News Feed. Facebook users recently saw new emoji options below their News Feed posts recently but…

Online Marketing & Social Media

Google My Business

Google My Business can help small and local businesses manage their web presence across a variety of Google apps. Google My Business is hoping to make being seen easier for local and small business owners.  Google My Business replaces and…